Barcelona, October 29th, 2020
Another application of Pujolasos “Woork®” innovation in the organic sector corresponds to the recent launch of the disruptive Real Soul Organic Fragrance perfume, by FRESHLY Cosmetics. A 100% natural and 92% organic fragrance accompanied by highly environmentally conscious packaging, based on natural essences with a sustainable, recyclable and biodegradable perfume cap made with wood and cork “Woork®”.
An ash wooden cap from sustainable managed forest with an organic “Woork®” cork inside, ideal to satisfy the brand’s value proposition. A project characterized by the elimination of the glue, plastic inners and aligned with the values of the target consumer.
FRESHLY cosmetics has taken a further step in consumer ecological awareness, offering products with true sustainable value. A product that meets current market needs.